What do Lockheed Martin, Dupont, Yahoo, Xerox and Intel have in common, aside from the fact that they’re global multibillion dollar enterprises? They’re all lead by women in 2015. Indeed, the position of women in the male dominated world of business has strongly improved, but women are still far from treated equal and that’s why FaxNgo would like to celebrate the Top 5 Women Entrepreneurs of 2015, in honor of Women’s Equality Day (08.26.2015).
As a business owner there are few worse feelings than reading bad reviews of your business online. It seems so unfair. All of those hours, all of that sacrifice, and it takes just one person to tarnish your reputation and potentially affect your business.
Don’t worry, you’re not powerless. Read on for the FaxNgo guide to turning customer frowns upside-down and making the most of negative online reviews.
“I’m a Youtuber”. That’s how Casey Neistat describes himself on Twitter and Instagram. He’s short-selling himself. He’s a sharp businessman and a viral marketing genius, to such extent that when he said in one of his Youtube videos “I’m going to try to make a viral video today”, that video went viral the next day. Anyone who’s into viral marketing knows that even huge international brands have a tough time accomplishing such a feat.
Social media sites have revolutionized the way that businesses big and small interact with the general public. Sites like Facebook and Twitter have become the main forum for everything from advertising and public relations to customer support and market research.
Around 92% of global businesses send out at least one tweet each day, while 80% of online marketers report that social media has succeeded in boosting their traffic. (more…)
Maybe it’s just me. Maybe I was a freak occurrence in the freelancing world. But those first few years, I tried to handle every aspect of my business myself. Building a website, translating my website and business communication, administration, accountancy, creating marketing materials… everything.
I thought I was going to save heaps of money, I was going to teach myself valuable new skills in the process, I was going to own every single process of my business. I did all of that, but the juice wasn’t worth the squeeze. (more…)